廣告術(shù)語7

包裝
    packaging
    獎品
    premiums
    產(chǎn)品安插
    product placement
    登場
    showing
    看板
    spectaculars
    標(biāo)準(zhǔn)戶外廣告
    standardized outdoor advertising
    成品招貼
    stock posters
    優(yōu)惠贈券
    take-ones
    出租車外殼
    taxicab exteriors
    終點站招貼
    terminal posters
    30張招貼架
    30-sheet poster panel
    整車牌位
    total bus
    商業(yè)展示會
    trade shows
    交通廣告
    transit advertising
    車站棚廣州廣告
    transit shelter advertising
    錄像手冊
    video brochure
    廣告印象
    advertising impression
    廣告反應(yīng)曲線
    advertising response curve
    注意度
    attention value
    受眾
    audience
    受眾目標(biāo)
    audience objectives
    間歇式排期
    blinking
    品牌開發(fā)指數(shù)
    brand development index
    集中式
    bursting
    品種開發(fā)指數(shù)
    category development index
    發(fā)行量
    circulation
    持續(xù)性
    continuity
    持續(xù)式
    continuous schedule