本期主題【戶外廣告】
As an essential part of the modern urbanlandscape, outdoor advertising reflects a city'sprosperity, cultural feature and taste. Enterpriseare keen to improve their images constantly andspread commercial information via outdooradvertising. As to the governments of all levels, they hope to build city image and beautify thecity. There will be a huge market for outdoor advertising on which stricter requirements will beimposed meanwhile. With the rapid development of the modern science and technology, theoutdoor advertising started to adopt new material, technology and equipment. As a displaymedium which can display the content of text, image, two-dimensional or three-dimensional cartoon, the outdoor LED media has opened up a new era of outdoor media.
參考翻譯:
戶外廣告是現(xiàn)代城市景觀中不可或缺的部分，反映著城市的繁榮程度，文化特色和品位。企業(yè)熱切地希望通過戶外廣告不斷提升形象，傳播商業(yè)信息。各級政府也希望通過它樹立城市形象，美化(beautify)城市。戶外廣告將會(huì)有廣闊的市場，同時(shí)也對其提出了更高的要求。隨著現(xiàn)代科學(xué)技術(shù)的迅猛發(fā)展，戶外廣告開始采用新材料、新技術(shù)、新設(shè)備。戶外LED媒體是一種能夠顯示文字、圖像、二維或三維(three-dimensional)動(dòng)畫等內(nèi)容的顯示媒體，它的產(chǎn)生開創(chuàng)了戶外媒體的新時(shí)代。
As an essential part of the modern urbanlandscape, outdoor advertising reflects a city'sprosperity, cultural feature and taste. Enterpriseare keen to improve their images constantly andspread commercial information via outdooradvertising. As to the governments of all levels, they hope to build city image and beautify thecity. There will be a huge market for outdoor advertising on which stricter requirements will beimposed meanwhile. With the rapid development of the modern science and technology, theoutdoor advertising started to adopt new material, technology and equipment. As a displaymedium which can display the content of text, image, two-dimensional or three-dimensional cartoon, the outdoor LED media has opened up a new era of outdoor media.
參考翻譯:
戶外廣告是現(xiàn)代城市景觀中不可或缺的部分，反映著城市的繁榮程度，文化特色和品位。企業(yè)熱切地希望通過戶外廣告不斷提升形象，傳播商業(yè)信息。各級政府也希望通過它樹立城市形象，美化(beautify)城市。戶外廣告將會(huì)有廣闊的市場，同時(shí)也對其提出了更高的要求。隨著現(xiàn)代科學(xué)技術(shù)的迅猛發(fā)展，戶外廣告開始采用新材料、新技術(shù)、新設(shè)備。戶外LED媒體是一種能夠顯示文字、圖像、二維或三維(three-dimensional)動(dòng)畫等內(nèi)容的顯示媒體，它的產(chǎn)生開創(chuàng)了戶外媒體的新時(shí)代。