1、根據(jù)下面資料，回答題
The Bank with Ideas
With several hundreD years of history behind it, the APL Bank has few problems in (0)....B......businesses that it is A reputable anD secure (19)......of A．range of banking services．Now, it is demonstrating to business customers that it is flexible anD responsive enough .to(20) ......their changing needs in the 21st century.
BaseD in London, APL offers banking services to businesses throughout the UK viA．its branch (21)......Most customer service provision is (22).....out by personal account managers baseD in local branches, together with (23).....staff at company headquarters．An important (24).....． for APL has been to make it easy for customers to (25)......business with the bank．They can contact their account manager by direct line or email; if the manager is on holiday, A．carefully chosen colleague becomes the "account contact" and(26).....． with the customer during the manager's (27).....． In addition, for those who want (28).....to their bank at any time of day or night there is now A．24-hour phone-baseD service.
In order to remain competitive anD builD customer loyalty, the bank guarantees to turn arounD urgent loan (29).....． within 24 hours．This focus on the customer has also been A．driving(30)....． in APL's recruitment anD development policy．For example, newly inducteD staff(31)......A．"customer service review" to finD out what it is like to be on the other side of the desk, asking to borrow money．Together, these (32)......in banking have achieveD excellent results．The customer(33).....．is growing fast, anD last year the bank gaineD 36,000 new business accounts.
（19）選
A．producer
B．supplier
C．provider
D．giver
2、根據(jù)下面資料，回答題
Setting up an Appraisal Scheme
Appraisals can be a wonderful opportunity for your staff to focus on their jobs and make plans to develop their unused potential. (0)....G...So, if you have decided that an appraisal scheme should be set up in your company, you need to establish some formal procedures and make some decisions before you begin. Even if your company already has a scheme, you need to consider what you want to achieve and how you are going to do this.
First of all, you need to decide on your key objectives and the real purpose of your scheme.(8) A scheme should never be introduced at a time of redundancies, or simply for profit or competitive edge, because this will create fear and alienate staff. The next step is to decide how the scheme can most successfully be managed, It is essential that all senior staff are committed to the process and willing to make a positive contribution.
The person given responsibility for designing the scheme and the appraisal forms needs to have knowledge of all roles within the organization. He or she must also be aware of
employees' potential needs.(9) He or she should be someone who is trusted and whom staff will turn to if they are concerned about their appointed appraiser or the appraisal interview. The design of the scheme should indicate who will be appraising whom. This needs great tact and sensitivity. First, remember that no manager can effectively appraise more than seven or eight people. It is equally important to remember that, if significant numbers of staff are appraised by someone they dislike, or by a person whose values they do not share, the success of your scheme may be threatened. (10) So bear this in mind from the beginning and, if necessary, establish an appeals procedure.
Having decided on your policy and who will appraise which members of staff, you need to communicate this in the simplest possible way. Avoid lengthy documents - few people will read them. (11) Most organizations choose a person's line manager to be the appraiser. This can be seen as an opportunity or a threat, so be ready to consider alternatives if necessary.
Once you have established the appraisal process, make sure that appraisal interviews take place at a convenient time, and ideally on neutral ground. It should be borne in mind that some appraisals may involve the disclosure of confidential information. (12) These will show the decisions that were taken during the interview and will also indicate any new performance targets that have been agreed.
A．It is important to select a manager who can deal effectively with any suspicions staff may have about appraisals.
B．Such a measure can also reduce insecurity and unite staff in recognizing the positive elements of appraisal.
C．Having even one staff member in such a position may affect how others respond to the process.
D．Ideally, this should be to provide a supportive framework that aids staff development.
E．Simply make sure that staff know who will appraise them and why, and what form the interview will take.
F．It is therefore important to decide who will have access to written records of the appraisal.
G．They can also be a means of getting the pest out ot start, both as individuals, and as team members.
(8)應(yīng)選
填空題
3、
Questions 8-12
·Read the text below about work uniforms.
·Choose the best sentence from the opposite page to fill each of the gaps.
·For each gap 8-12, mark one letter A-I on your Answer Sheet.
Altered Images
We have teamed up with The Career and Workwear Show to find the best-dressed organization. Two hotel groups and a management center have made it to the shortlist.
Uniforms project an instant image about a business, as well as creating a team spirit among staff. Choose the wrong workwear and you risk upsetting your customers and employees.
Three entrants have been shortlisted in the competition to find the best-dressed business: Country Hotel Group, Goring Residential Management College and Major Hotels. (example) ----------.
A detailed entry form set out to discover the thought processes the entrants had used before they selected their new uniforms. (8) ____. In addition to price and style the judges wanted to know how the organisation introduced the new look and what lessons it had learnt.
The Country Hotel Group was looking for a uniform that was comfortable to wear and presented a relaxed country image to guests. The firm admits to placing a great emphasis on the clothing and appearance of its staff. (9) ____. A brief was issued to a number of companies who then had to present their ideas in a fashion show format to 50 employees. After the design was chosen, one hotel tried out the uniform for three months. (10) ____
The aim of the new uniform at Goring Residential Management College was to make staff instantly recognisable to course participants. The chosen design from Classy Rags established a clear corporate image at the college. There were many different outfits but only three fabrics had been used throughout the range and therefore the uniform was easily recognisable. One of the judges in the competition, fashion journalist Sally Bain, was also impressed with the value for money aspect of the uniforms. (11) ____
At Major Hotels a new uniform was needed to replace the old one which was considered to be ‘old-fashioned and unattractive.’ The new design was well received by the reception staff of the hotel chain. (12) ____. The new bottle-green uniforms were selected from Rayner Corporate Clothing. It was felt that it was a functional choice of colour and made a pleasant change from the more traditional black.
Do not use any letter more than once.
A. Feedback was then collected from staff at the hotel and minor changes were made before the uniform was introduced across all hotels.
B. The award will be presented to the competition winners at The Career and Workwear Show which will be held at Business Design Centre in London.
C. They all believe that its introduction has led to a modern, more professional corporate image and greater confidence among them.
D. One entry predicted that uniform fabrics would incorporate security aids which are read by sensors on doors and only allow access to authorised personnel.
E. In her opinion this had been achieved at half the cost of the other entries, with the average cost per person being £201,and each uniform being expected to last two years.
F. It asked why the uniform was introduced, who it was designed to be worn by, and how the firm went about selecting a supplier.
G. She felt that the head receptionist at the hotel should be asked to put forward the views and preferences of the team.
H. In its entry it said:‘Substantial investment has been made in this uniform because uniforms are seen as a very important area.’
I. One reason for this is that all three proved to the judges that they had thoroughly researched their choice of new uniforms.
4、
Questions 8-12
· Read this letter to the editor of The Economist.
· Choose the best sentence from the list A-I to fill each of the blanks.
· For each bland (8-12) mark one letter (A-I) on your Answer Sheet.
· Do not mar4 any letter twice.
· One answer has been given as an example.
Sir,
You state on February 13 th that New Mexico has “few natural resources”, ____ example____ In 1991 New Mexico ranked fourth in the United States in production of natural gas, seventh in oil and tenth in non-fuel minerals ____8____ Non-fuel minerals contributed about $ 1 billion and coal $ 509 million.
Taxes from production of fuels and minerals, and lease payments on state lands have been set aside by legislative acts to endow two permanent funds worth about $ 5.65 billion, ____9____ In addition, during fiscal year 1991 , payments to New Mexico from taxes on federal lands were S 108 million, all earmarked for public education.
____10____ About $566 million came from taxes and permanent-fund earnings attributable to oil and gas production. ____11____ Tourism is an important industry in Mew Mexico, yet its economic impact on the public sector is dwarfed by that of mineral production.
New Mexico came through the recent recession in much better shape than most other states. It does not have a deficit. ____12____ States that rely primarily on a sales tax or on an income tax have big problems during economic downturns. Income growth per head in New Mexico averaged 6.1/00 in the year to October 1992-one if the fastest growth rates in the United States.
Charles Chapin
Example: C
A. That it has a broadly based tax structure is an important point.
B. In 1992 it produced more oil than Colorado and Kansas combined.
C. However, the extractive mineral industry in New Mexico is one of the state’s strongest economic forces.
D. During fiscal year 1992 New Mexico raised permanent funds worth about $6.1 billion.
E. The combined value of oil and gas production was $ 2.8 billion.
F. Some 16,000 employees work in the extractive industries and their wages are among the highest of any major industry.
G. The $39 million earned by these funds in 1991 was used to finance education and other public services.
H. Only S 25 million came from agricultural taxes.
I. New Mexico’s extractive mineral industries contribute about a third of the state’s $ 1.9 billion general-fund income in fiscal year 1991.
5、Questions 8-12
·Read the text below about the management of documents.
·Choose the best sentence from the list on the opposite page to fill each of the gaps.
·For each gap 8-12, mark one letter (A-I) on your Answer Sheet.
·Do not use any letter more than once.
The power of personal computers has increased dramatically, and the uses of software have expanded too. Companies both large and small have spent large sums of money on improving office computer facilities.(8) ________.It seems that business has failed to apply the developments in technology to greater effect, to increase the amount of time which office workers have available for non-routine tasks. To do this, we need to understand how information is processed in business ventures.
Typically, information is first gathered, then processed, and finally produced in its changed form as output.(9) ________. Increasingly complex programs have been invented, to feed ever more powerful processing systems.
But what about output? A recent study by an American management institute shows that the processing of documents takes up 60% of office workers’ time, 40% of labour costs and up to 10% of business income.(10) ________. In fact, the international companies studied for the research show that this breakdown is true world-wide, wherever the company operates.
Taking these findings into account, the management of documents has become extremely important. Documents support nearly all business transactions. They are increasingly the way to communicate with customers, suppliers and employees. It is therefore upon document output and distribution that we should focus. (11) ________
Unfortunately, technological developments in equipment for document management seem more impressive than they really are.(12) ________ New technological solutions are needed to tackle the problem, to help drive businesses forward to improve their productivity and output.
Only now are we beginning to study business objectives and to structure technology to suit them. Our company is attempting to understand how people use technology and how it can be applied to business problems.
A. These new methods of handling paperwork have already greatly improved efficiency.
B. This would be a key way of improving white collar productivity.
C. It will help them to make better use of all office employees.
D. However, this enormous investment has not improved productivity as expected.
E. Laser printers have many limitations, and photocopiers have few applications.
F. Most technology has concentrated its attention on the first two of these stages.
G. These figures are hardly surprising since documents convey nine-tenths of all information.
H. Nevertheless, it is an important way to improve business processes and workflow.
I. Since then, these machines have caused a revolution in the way we work in the office.
6、
Banks and Banking : Other Bank Services
A modern bank provides many services other than checking accounts. ____1____
If you went to a bank to open a savings account, you would go through almost the same procedures followed in applying for a checking account. ____2____ Then you would be given a passbook in which your initial deposit would be recorded. All deposits and withdrawals from your account are entered into your passbook. ____3____ With a regular passbook savings account, you would be able to withdraw money wherever you needed it. All you would have to do is fill out a withdrawal order and present it, along with your passbook to the teller.
All banks pay interest on savings accounts. ____4____ Banks also pay interest at different times. ____5____ Suppose, for example, that on January 1, you deposited $ 1,000 in a bank that paid 4 1/2 percent interest semiannually. By July 1,you would have earned $ 22.50 interest. This interest would automatically be credited to your account; and of you left it in the bank, along with your original deposit, you would receive interest on $ 1,022.50 for the next six-month period. That is, your interest would be compounded.
A. But the majority of them pay semiannually, that is, every six months.
B. The interest rate varies from bank to bank, but the general range is from 4 1/2 to 6 percent.
C. This means that passbook contains an actual record of all transactions made and that you know the exact amount of savings you have at any one time.
D. One of these is checking accounts.
E. First you would be asked to fill out a signature card.
F. But most banks pay interest at the end of a year.
G. One of the most important of these is regular passbook savings.
H. One can withdraw money whenever necessary.
7、
Questions 17-20
• Using the information in the text, complete each sentence 17-20 with a phrase A-G from the list below.
• For each question 17-20, mark one letter (A-G) on your Answer Sheet.
• Do not use any letter more than once.
17 Most people agree that the recent increase in stress is due to changes in ____________.
18 The trainees are taught that the right level of stress at work is important for good.
19 Trainees learn that one way of limiting stress is by deciding upon.
20 One of the most important parts of the course is learning how to react to___
A levels of performance
B shorter deadlines
C employment practices
D higher levels of sickness
E unfair demands
F successful management structure
G practical targets
簡答題
8、Part One
You are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary.
Write a memo of 30-40 words to your secretary.
Telling her who you are going to see and when;
Asking her to book flight tickets and accommodation;
Telling her what work you would like her to do in your absence;
Write on your answer sheet.
Part Two
You are the manager of a TV and radio repair workshop. One of your employees has received the letter below about a faulty cassette player which he inspected. He has written his comments on the customer’s letter and asked you to write a reply.
Write a letter of 100-120 words to the customer, using the employee’s comments and explaining why your company cannot repair the cassette player.
Do not include addresses.
Write on your answer sheet.
9、• Read the article below about the winner of a business award .
• In most of the lines 34-45 there is one extra word . It is either grammatically incorrect or
doesn’t fit in the meaning of the text . Some lines, however, are correct .
• If a line is correct , write CORRECT on your Answer Sheet .
• If there is a extra word in the line , write the extra word in CAPITAL LETTER on your Answer Sheet.
• The exercises begins with two examples , (0) and (00) .
Examples
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THE COST OF NOT TRAINING |
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0 Training is not a cost . It’s an investment . It really doesn’t matter that what we pay 00 for an investment . What is relevant is what we get in return . One of the easiest 34 ways is to put an organization’s future at risk would be to view training primarily as 35 a cost , and therefore provide with substandard training that operates only as a 36 temporary solution . Many companies attempt to quantify as the results of training. For 37 example , a person paid $50,000 a year who wastes just one hour a day costs the 38 organization between $6,250 per year . So if the organization sends 25 people for 39 training and they all receive the same benefit , this would equal from $156,250 40 savings per year . A few of years ago , training , apart from showing employees 41 what the basics of doing the job , was an optional extra for most organizations . 42 Today this is no longer than the case . If we continue doing what we do in the same way , 43 most of us and our organizations will become obsolete within the five years . This is 44 because of our competitors are helping their staff to become more effective through 45 training . They understand that if the real price of not training is the company falling behind as a result . |
10、• Read the article below about the winner of a business award .
• In most of the lines 34-45 there is one extra word . It is either grammatically incorrect or
doesn’t fit in the meaning of the text . Some lines, however, are correct .
• If a line is correct , write CORRECT on your Answer Sheet .
• If there is a extra word in the line , write the extra word in CAPITAL LETTER on your Answer Sheet.
• The exercises begins with two examples , (0) and (00) .
Examples
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INCREASING CUSTOMERS LOYALTY |
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0 Customers are not revolutionaries. They are attracted to be the certainty of knowing that 00 what they buy it will be good value for money or will perform a particular task effectively. 34 They are cautious but their loyalty , without once achieved , is the key to business success. 35 Brands can help to create customer loyalty by providing us a signpost to certainty and 36 safety . Ideally , when a customer sees off a product , it leads to a range of positive thoughts 37 so that the product is being bought . Unfortunately , only a small number of products have 38 reached to this level . While everyone in business is aware of the need to attract and 39 retain customers , that they often overlook the second , more important , half of the 40 equation . In the excitement of beating against the competition and securing orders, 41 managers often fail to ensure that the customer remains a customer . It has been 42 estimated that since the average company loses between 10 to 30% of its customers 43 every year and this only recently have organizations started to wake up to these lost 44 opportunities and to calculate the financial implications . Established customers often 45 buy more and, in the addition , they may also provide free word-of-mouth advertising. |