AA：
10. The following appeared in the editorial section of a local newspaper.“This past winter, 200 students from Waymarsh State College traveled to the state capitol building to protest against proposed cuts in funding for various state college programs. The other 12,000 Waymarsh students evidently weren’t so concerned about their education: they either stayed on campus or left for winter break. Since the group who did not protest is far more numerous, it is more representative of the state’s college students than are the protesters. Therefore the state legislature need not heed the appeals of the protesting students.”Discuss how well reasoned... etc.
14. The following appeared as part of a newspaper editorial.
“Two years ago Nova High School began to use interactive computer instruction in three academic subjects. The school dropout rate declined immediately, and last year’s graduates have reported some impressive achievements in college. In future budgets the school board should use a greater portion of the available funds to buy more computers, and all schools in the district should adopt interactive computer instruction throughout the curriculum.”
a14.
112. The following appeared in a memo to the Saluda town council from the town’s business manager.“Research indicates that those who exercise regularly are hospitalized less than half as often as those who don’t exercise. By providing a well-equipped gym for Saluda’s municipal employees, we should be able to reduce the cost of our group health insurance coverage by approximately 50% and thereby achieve a balanced town budget.” A12. The following appeared in a memo from a vice president of Mama Mia\'s, a chain of Italian restaurants: “Officials of the movie industry report that over 70% of the movies released last year targeted a teenage audience. Furthermore, national sales data indicate that the favorite food of teenagers is pizza. Since a branch store of Good Times Movie Rental opened on Center Street six months ago, sales of takeout pizza at our restaurant next door have been higher than at any other restaurant in our chain. Because the rental of movies seems to stimulate pizza sales, the best way to increase our profits is to open new Mama Mia\'s restaurants next to or very near all of the Good Times Movie Rental stores.”
13. The following appeared as part of a campaign to sell advertising time on a local radio station to local businesses.“The Cumquat Cafe began advertising on our local radio station this year and was delighted to see its business increase by 10 percent over last year’s totals. Their success shows you how you can use radio advertising to make your business more profitable.”
將本地電臺(tái)的廣告時(shí)間賣給本地企業(yè)的計(jì)劃：
Cumquat咖啡店今年開始在我們電臺(tái)做廣告，并很高興的看到它的業(yè)務(wù)比去年全年增長10%。他們的成功向您展示了您如何能夠利用電臺(tái)廣告使您的企業(yè)獲利更多。
28。The following appeared in the editorial section of a local newspaper. “Commuter use of the new subway train is exceeding the transit company’s projections. However, commuter use of the shuttle buses that transport people to the subway stations is below the projected volume. If the transit company expects commuters to ride the shuttle buses to the subway rather than drive there, it must either reduce the shuttle bus fares or increase the price of parking at the subway stations.
44. The following is part of a business plan created by the management of the Megamart grocery store. “Our total sales have increased this year by 20 percent since we added a pharmacy section to our grocery store. Clearly, the customer’s main concern is the convenience afforded by one-stop shopping. The surest way to increase our profits over the next couple of years, therefore, is to add a clothing department along with an automotive supplies and repair shop. We should also plan to continue adding new departments and services, such as a restaurant and a garden shop, in subsequent years. Being the only store in the area that offers such a range of services will give us a competitive advantage over other local stores.”
Megamart雜貨店的管理層的商務(wù)計(jì)劃：
由于我們在雜貨店內(nèi)加了藥劑部分，今年我們的總體銷售額增加了20%。顯然，顧客主要關(guān)注的是一次性購物的便利性。在今后兩年內(nèi)提高我們的利潤的方法是增加一個(gè)成衣部門和一個(gè)汽車配件和維修商店。我們同時(shí)也應(yīng)該在最后的紀(jì)念中繼續(xù)增加新的部門和服務(wù)，比如餐館，園藝商店。成為本地的提供如此廣泛服務(wù)的商店將給我們帶來超越其他商店的競爭優(yōu)勢。
10. The following appeared in the editorial section of a local newspaper.“This past winter, 200 students from Waymarsh State College traveled to the state capitol building to protest against proposed cuts in funding for various state college programs. The other 12,000 Waymarsh students evidently weren’t so concerned about their education: they either stayed on campus or left for winter break. Since the group who did not protest is far more numerous, it is more representative of the state’s college students than are the protesters. Therefore the state legislature need not heed the appeals of the protesting students.”Discuss how well reasoned... etc.
14. The following appeared as part of a newspaper editorial.
“Two years ago Nova High School began to use interactive computer instruction in three academic subjects. The school dropout rate declined immediately, and last year’s graduates have reported some impressive achievements in college. In future budgets the school board should use a greater portion of the available funds to buy more computers, and all schools in the district should adopt interactive computer instruction throughout the curriculum.”
a14.
112. The following appeared in a memo to the Saluda town council from the town’s business manager.“Research indicates that those who exercise regularly are hospitalized less than half as often as those who don’t exercise. By providing a well-equipped gym for Saluda’s municipal employees, we should be able to reduce the cost of our group health insurance coverage by approximately 50% and thereby achieve a balanced town budget.” A12. The following appeared in a memo from a vice president of Mama Mia\'s, a chain of Italian restaurants: “Officials of the movie industry report that over 70% of the movies released last year targeted a teenage audience. Furthermore, national sales data indicate that the favorite food of teenagers is pizza. Since a branch store of Good Times Movie Rental opened on Center Street six months ago, sales of takeout pizza at our restaurant next door have been higher than at any other restaurant in our chain. Because the rental of movies seems to stimulate pizza sales, the best way to increase our profits is to open new Mama Mia\'s restaurants next to or very near all of the Good Times Movie Rental stores.”
13. The following appeared as part of a campaign to sell advertising time on a local radio station to local businesses.“The Cumquat Cafe began advertising on our local radio station this year and was delighted to see its business increase by 10 percent over last year’s totals. Their success shows you how you can use radio advertising to make your business more profitable.”
將本地電臺(tái)的廣告時(shí)間賣給本地企業(yè)的計(jì)劃：
Cumquat咖啡店今年開始在我們電臺(tái)做廣告，并很高興的看到它的業(yè)務(wù)比去年全年增長10%。他們的成功向您展示了您如何能夠利用電臺(tái)廣告使您的企業(yè)獲利更多。
28。The following appeared in the editorial section of a local newspaper. “Commuter use of the new subway train is exceeding the transit company’s projections. However, commuter use of the shuttle buses that transport people to the subway stations is below the projected volume. If the transit company expects commuters to ride the shuttle buses to the subway rather than drive there, it must either reduce the shuttle bus fares or increase the price of parking at the subway stations.
44. The following is part of a business plan created by the management of the Megamart grocery store. “Our total sales have increased this year by 20 percent since we added a pharmacy section to our grocery store. Clearly, the customer’s main concern is the convenience afforded by one-stop shopping. The surest way to increase our profits over the next couple of years, therefore, is to add a clothing department along with an automotive supplies and repair shop. We should also plan to continue adding new departments and services, such as a restaurant and a garden shop, in subsequent years. Being the only store in the area that offers such a range of services will give us a competitive advantage over other local stores.”
Megamart雜貨店的管理層的商務(wù)計(jì)劃：
由于我們在雜貨店內(nèi)加了藥劑部分，今年我們的總體銷售額增加了20%。顯然，顧客主要關(guān)注的是一次性購物的便利性。在今后兩年內(nèi)提高我們的利潤的方法是增加一個(gè)成衣部門和一個(gè)汽車配件和維修商店。我們同時(shí)也應(yīng)該在最后的紀(jì)念中繼續(xù)增加新的部門和服務(wù)，比如餐館，園藝商店。成為本地的提供如此廣泛服務(wù)的商店將給我們帶來超越其他商店的競爭優(yōu)勢。