2010年8月GMAT寫作機經(jīng)(至8.31)之十二

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2010.8.21——8.31 GMAT作文機經(jīng) AA篇
    AA6 Greentree Grocers has been experiencing high sales volume but decreasing profit margin. Its customers are wealthy people looking for gourmet food and luxury shopping experience, so it must cut costs without hurting the customers' shopping experience. So it plans to layoff 10 employees per store and eliminate expensive displays and free samples. In addition, it will partner with XX Cafe to have a coffee shop in each store. This is supported by a recent survey that the Grocers and the Cafe attract similar types of customers. The conclusion is that Greentree Grocers will experience high sales volume as well as high profit margin.
    AA7
    V1在家工作不好,不如在office好.
    V2 說在家工作或者自己創(chuàng)業(yè)沒有在stable的office來的好,因為家里有很多其它影響因素,另外自制力差,而且opportunity少。
    AA8 The following is part of a business plan created by the management of the Megamart grocery store.
    “Our total sales have increased this year by 20 percent since we added a pharmacy section to our grocery store. Clearly, the customer’s main concern is the convenience afforded by one-stop shopping. The surest way to increase our profits over the next couple of years, therefore, is to add a clothing department along with an automotive supplies and repair shop. We should also plan to continue adding new departments and services, such as a restaurant and a garden shop, in subsequent years. Being the only store in the area that offers such a range of services will give us a competitive advantage over other local stores.”
    提綱:
    1. Other reason that might have caused the increase
    2. Stores specializing in one service might be able to offer things at a lower price, thus the megamart gained no advantage.
    1. First of all, the argument suffers from the fallacy of “ after this, therefore because of this”
    2. Granting that the increase in total sales was due to the addition of the pharmacy section, this fact alone is insufficient to support the claim that adding more departments will increase sales even further.
    1. 總體銷售額增加20%利潤不一定也會相應(yīng)增加
    2. 銷售額的增加不一定是由于增加了這個部門造成的
    3. 以后是否還會有如此效果不一定。因為可能已經(jīng)有企業(yè)提供更專業(yè)更優(yōu)質(zhì)的商品和服務(wù)。
    1. 沒有建立因果。sequence不能證明因果。不知道收入來自哪個section. 很可能是有其他的原因:很可能是pharmacy沒有利潤。利潤來自其他的部分。比如食品等,質(zhì)量提高,或者經(jīng)濟情況好,人們有更多的demand。
    2. 銷售額增加不一定是profit增加。
    3. 錯誤類比:就算加入了pharmacy引起了收入提高,也不能說增加的clothing和其他也會引起收入。很可能人們不是因為convenience,而是對medicine的需要。很可能其他的,人們更愿意到special shops。
    wide range of services VS increase profits over the couple of years 1.pharmacy section ≠ 20% total sales increased
    2.only from the fact that 20% sales increased ≠ a commen realtionship of all customers
    3.pharmacy section ≠ clothing dept./automotive supplies/repairshop
    4.pharmacy secion + wide range of services costs high ≠ benefits and profits increase
    5.the Pharmacy section cannot be considered as a trend of the future cusomers, it is possible that in subsequent years, people are more concerned with the special services of grocery store.