奉了上司之命,Jennifer負(fù)責(zé)策劃一項(xiàng)廣告活動(dòng)。由于廣告促銷(xiāo)的成效對(duì)銷(xiāo)售業(yè)績(jī)將有決定性的影響,因此這可不是份輕松的差事;尤其在做好決定之后,該如何向上司說(shuō)明,以取得他們的支持,則有賴于做簡(jiǎn)報(bào)的技巧和方式。
I’m here today to present my research about the advertising campaign for the Kitchen Master microwave oven. Since this is a new product, our main goal is to establish brand awareness among our target audience, which is working women, aged 25 to 40.
According to my figures, of the working women we polled, 50% said they read at least one of the top-five sel
I’m here today to present my research about the advertising campaign for the Kitchen Master microwave oven. Since this is a new product, our main goal is to establish brand awareness among our target audience, which is working women, aged 25 to 40.
According to my figures, of the working women we polled, 50% said they read at least one of the top-five sel

