與外商進(jìn)行商務(wù)談判時(shí)大多用英語(yǔ)進(jìn)行，所以這個(gè)時(shí)候我們要注意避免跨國(guó)文化交流產(chǎn)生的歧義，交談時(shí)盡量用簡(jiǎn)單、清楚、明確的英語(yǔ)，不說(shuō)易引起對(duì)方反感的話語(yǔ)，如下列這些詞語(yǔ)中就帶有不信任色彩，可能會(huì)客戶不愿積極與我們合作。
“to tell you the truth”，“I’ll be honest with you…”，“I will do my best．”“it’s none of my business but…”。
為了避免誤會(huì)，我們可用釋義法確保溝通順利進(jìn)行。如，“we would accept price if you could modify your specifications．”我們還可以說(shuō)：“If i understand you correctly,what you are really saying is that you agree to accept our price if we improve our product as you request．”最后，為確保溝通順利的另一個(gè)方法是在談判結(jié)束前作一個(gè)小結(jié)，把到現(xiàn)在為止達(dá)成的協(xié)議重述一遍并要求對(duì)方予以認(rèn)可。另外在商務(wù)談判還應(yīng)注意下列問(wèn)題：
1、“會(huì)聽”
要盡量鼓勵(lì)對(duì)方多說(shuō)，向?qū)Ψ秸f(shuō)：“yes”，“please go on”，并提問(wèn)題請(qǐng)對(duì)方回答，使對(duì)方多談他們的情況。
2、巧提問(wèn)題
用開放式的問(wèn)題來(lái)了解進(jìn)口商的需求，使進(jìn)口商自由暢談。“can you tell me more about your campany?”“what do you think of our proposal?”
對(duì)外商的回答，把重點(diǎn)和關(guān)鍵問(wèn)題記下來(lái)以備后用。進(jìn)口商常常會(huì)問(wèn)：“can not you do better than that?”對(duì)此不要讓步，而應(yīng)反問(wèn)：“what is meant by better?”或“better than what?”使進(jìn)口商說(shuō)明他們究竟在哪些方面不滿意。進(jìn)口商：“your competitor is offering better terms.”
3、使用條件問(wèn)句
用更具試探性的條件問(wèn)句進(jìn)一步了解對(duì)方的具體情況，以修改我們的發(fā)盤。典型的條件問(wèn)句有“what…if”，和“if…then”這兩個(gè)句型。如：“what would you do if we agree to a two-year contract ?”If we modif your specifications, would you consider a larger order?”
（1）互作讓步。只有當(dāng)對(duì)方接受我方條件時(shí)，我方的發(fā)盤才成立。
（2）獲取信息。
（3）尋求共同點(diǎn)。如果對(duì)方拒絕，可以另?yè)Q其它條件，作出新的發(fā)盤。
（4）代替“no”?！皐ould you be willing to meet the extra cost if we meet your additional requirements？”如果對(duì)方不愿支付額外費(fèi)用，就拒絕了自己的要求， 不會(huì)因此而失去對(duì)方的合作。
“to tell you the truth”，“I’ll be honest with you…”，“I will do my best．”“it’s none of my business but…”。
為了避免誤會(huì)，我們可用釋義法確保溝通順利進(jìn)行。如，“we would accept price if you could modify your specifications．”我們還可以說(shuō)：“If i understand you correctly,what you are really saying is that you agree to accept our price if we improve our product as you request．”最后，為確保溝通順利的另一個(gè)方法是在談判結(jié)束前作一個(gè)小結(jié)，把到現(xiàn)在為止達(dá)成的協(xié)議重述一遍并要求對(duì)方予以認(rèn)可。另外在商務(wù)談判還應(yīng)注意下列問(wèn)題：
1、“會(huì)聽”
要盡量鼓勵(lì)對(duì)方多說(shuō)，向?qū)Ψ秸f(shuō)：“yes”，“please go on”，并提問(wèn)題請(qǐng)對(duì)方回答，使對(duì)方多談他們的情況。
2、巧提問(wèn)題
用開放式的問(wèn)題來(lái)了解進(jìn)口商的需求，使進(jìn)口商自由暢談。“can you tell me more about your campany?”“what do you think of our proposal?”
對(duì)外商的回答，把重點(diǎn)和關(guān)鍵問(wèn)題記下來(lái)以備后用。進(jìn)口商常常會(huì)問(wèn)：“can not you do better than that?”對(duì)此不要讓步，而應(yīng)反問(wèn)：“what is meant by better?”或“better than what?”使進(jìn)口商說(shuō)明他們究竟在哪些方面不滿意。進(jìn)口商：“your competitor is offering better terms.”
3、使用條件問(wèn)句
用更具試探性的條件問(wèn)句進(jìn)一步了解對(duì)方的具體情況，以修改我們的發(fā)盤。典型的條件問(wèn)句有“what…if”，和“if…then”這兩個(gè)句型。如：“what would you do if we agree to a two-year contract ?”If we modif your specifications, would you consider a larger order?”
（1）互作讓步。只有當(dāng)對(duì)方接受我方條件時(shí)，我方的發(fā)盤才成立。
（2）獲取信息。
（3）尋求共同點(diǎn)。如果對(duì)方拒絕，可以另?yè)Q其它條件，作出新的發(fā)盤。
（4）代替“no”?！皐ould you be willing to meet the extra cost if we meet your additional requirements？”如果對(duì)方不愿支付額外費(fèi)用，就拒絕了自己的要求， 不會(huì)因此而失去對(duì)方的合作。