Wal-Mart launched its long-anticipated Wal-Mart Discover card Tuesday in a bid to undermine the credit card dominance of Visa and MasterCard as it moves into the financial services sector.
Featuring interest rates under 9.9 percent, the card has no annual fee and is usable inside and outside of the retailer s stores, according to Wal-Mart (down $0.18 to $52.54, Research), which already offers an in-store credit card. The card offers up to 1 percent cash back on purchases and 3 cents a gallon off purchases at Wal-Mart stores.
"I think what we re going to do is offer the full spectrum of our customer financial products," said Wal-Mart spokesman Marty Heires. Heires said that the Discover would be offered to customers with established credit, and is something that customers without established credit "can aspire to."
Wal-Mart stock was little changed on the news.
零售業(yè)巨頭沃爾瑪公司2月22日推出公司獨(dú)立發(fā)行的信用卡——發(fā)現(xiàn)卡（Discover card）。這是該公司除零售業(yè)外進(jìn)入金融服務(wù)領(lǐng)域的又一舉措，也是該公司為打破維薩卡和萬(wàn)事達(dá)卡壟斷地位而出的新招。
據(jù)美國(guó)有線電視新聞網(wǎng)2月22日?qǐng)?bào)道，新面世的發(fā)現(xiàn)卡不收年費(fèi)，用戶(hù)可以使用該卡在沃爾瑪或其他地方購(gòu)物，最多可享受達(dá)1％的現(xiàn)金折扣。沃爾瑪公司發(fā)言人瑪?shù)稀の鳡栒f(shuō)，今后公司將面向客戶(hù)提供全方位金融產(chǎn)品；該卡面向有良好信用記錄的客戶(hù)發(fā)行，還沒(méi)有建立信用記錄的客戶(hù)可以申請(qǐng)。
美國(guó)通用公司下屬的通用消費(fèi)金融公司（GE Consumer Finance）負(fù)責(zé)此次沃爾瑪發(fā)現(xiàn)卡的發(fā)行。
消息傳出后，沃爾瑪公司股票波動(dòng)不大。
Featuring interest rates under 9.9 percent, the card has no annual fee and is usable inside and outside of the retailer s stores, according to Wal-Mart (down $0.18 to $52.54, Research), which already offers an in-store credit card. The card offers up to 1 percent cash back on purchases and 3 cents a gallon off purchases at Wal-Mart stores.
"I think what we re going to do is offer the full spectrum of our customer financial products," said Wal-Mart spokesman Marty Heires. Heires said that the Discover would be offered to customers with established credit, and is something that customers without established credit "can aspire to."
Wal-Mart stock was little changed on the news.
零售業(yè)巨頭沃爾瑪公司2月22日推出公司獨(dú)立發(fā)行的信用卡——發(fā)現(xiàn)卡（Discover card）。這是該公司除零售業(yè)外進(jìn)入金融服務(wù)領(lǐng)域的又一舉措，也是該公司為打破維薩卡和萬(wàn)事達(dá)卡壟斷地位而出的新招。
據(jù)美國(guó)有線電視新聞網(wǎng)2月22日?qǐng)?bào)道，新面世的發(fā)現(xiàn)卡不收年費(fèi)，用戶(hù)可以使用該卡在沃爾瑪或其他地方購(gòu)物，最多可享受達(dá)1％的現(xiàn)金折扣。沃爾瑪公司發(fā)言人瑪?shù)稀の鳡栒f(shuō)，今后公司將面向客戶(hù)提供全方位金融產(chǎn)品；該卡面向有良好信用記錄的客戶(hù)發(fā)行，還沒(méi)有建立信用記錄的客戶(hù)可以申請(qǐng)。
美國(guó)通用公司下屬的通用消費(fèi)金融公司（GE Consumer Finance）負(fù)責(zé)此次沃爾瑪發(fā)現(xiàn)卡的發(fā)行。
消息傳出后，沃爾瑪公司股票波動(dòng)不大。